Cadillac welcomes back Entourage favourite Ari Gold

With publicity for the long-awaited Entourage movie ramping up, we’re finding that one of the stars of the film happens to be the handsome Cadillac Ciel Concept convertible. It makes a number of appearances in the trailers with Vince, E, Turtle, and Johnny Drama cruising about, despite the fact that it isn’t actually a production vehicle. We guess it pays to be Aquaman and Enzo Ferrari.

Supporting its tie-in with the film, Cadillac has enlisted Jeremy Piven, famed for his role as outrageous, obnoxious, abrasive, and amusing talent agent Ari Gold, to star alongside its droptop sedan. The pair are the focus of a four-minute featurette welcoming the actor’s character back while expounding on the series-ending cliffhanger that basically made the movie a sure thing.

Take a look at the spot, which was directed and written by Entourage creator Doug Ellin. And be sure to check out the brotastic HBO series when it makes the jump to the big screen on June 3.