Everything You Need to Know About the Apple Event

Apple’s big iPhone event took place today at the Steve Jobs Theater in Cupertino, California, and this what we thought about what Apple had to reveal.

While all signs point to next year’s iPhones is the next major evolution of the gadget, this year’s new models still had a lot to offer, from that new triple camera (to bump or not to bump?) to a few new colours.

Here’s our constantly updating rundown of everything Apple has announced …

A quick recap of nearly everything Apple revealed

All in all, there were few surprises today as Apple unveiled the long-awaited Apple Arcade subscription plan (at only $4.99 per month) alongside some more details on Applet TV+, including a new show trailer, a release date (Nov. 1), and a consumer-friendly price ($4.99 per month).

In addition, we got a newly upgraded seventh-generation iPad that will set you back $329. Apple also unveiled it’s Apple Watch Series 5 which features an “always-on” display. If the Series 5 is a bit too pricey for you ($399, or $499 for the cellular version), the Series 3 will now be offered for $199.

But, of course, the big moment was when Apple showed off its new iPhones. The iPhone 11 (starting at $699) got an upgraded dual rear camera, a few new colours, and introduced us to the “slofie.” But the mega hardware upgrades were reserved for the iPhone 11 Pro and iPhone 11 Pro Max ($999 and $1,099, respectively) which come with a rear triple-camera setup and larger batteries.

All three new models of iPhones will be available for pre-order starting at 8 a.m. ET / 5 a.m. PT on Friday, Sept. 13, and will be released to the wild on Sept. 20.

Oh, and if you’re in New York City for the launch, the company’s 5th Avenue store will be getting its grand re-opening, so expect one hell of a party.

iStore today announced that it will offer the new iPhone 11, iPhone 11 Pro and iPhone 11 Pro Max with a variety of unique offers only available at iStore. Customers upgrading to the new iPhone will be able to take advantage of reduced monthly Vodacom contract payments of up to R330 when trading in at iStore. There is also the added convenience of online contract upgrades, delivered directly to customers and added peace of mind with free iCare Plus, an Extended 1-year Warranty and screen replacement valued at R1999. 

Reduced monthly Vodacom contract when trading in – For the first time, iStore is offering a way for customers to pay less monthly for their Vodacom contract when trading in and upgrading to the new iPhone. This means that customers have the option to trade in their current iPhone 7 through to iPhone X by bringing it into an iStore for evaluation, selecting their Vodacom iPhone contract and then enjoying reduced monthly payments of up to R330 per month. This offer is exclusive to iStore customers upgrading or taking out a new Vodacom contract in-store.

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